Study Case – Workout Meals
CBS PRINT GROUP’S COLLABORATION WITH WORKOUT MEALS
Creating a Standout Brand in the Fitness Meal Market
Workout Meals approached CBS Print Group with a clear objective: to create a brand that would stand out in the highly competitive fitness meal space. With a vision to differentiate themselves from other players in the market, they needed a partner who could deliver innovative packaging solutions that aligned with their brand ethos.
CBS Print Group rose to the challenge, addressing key requirements to help Workout Meals establish a unique identity:
Tailored Design:
We worked closely with Workout Meals to design packaging that met their exact specifications, ensuring that every element reflected their brand values and resonated with their target audience.
Innovative Shape:
In addition to aesthetic design, CBS Print Group introduced an innovative shape to the packaging. This distinctive feature not only enhanced the visual appeal but also helped the product stand out on shelves, capturing consumer attention.
To meet Workout Meals’ print and delivery requirements, CBS Print Group focused on three critical areas:
Fast Turnaround:
We ensured quick production timelines, allowing Workout Meals to bring their products to market promptly.
Affordable Solutions:
CBS Print Group provided cost-effective printing options without compromising on quality, helping Workout Meals maintain budget efficiency.
Reliable Service:
Our commitment to reliability meant that Workout Meals could trust CBS Print Group to deliver consistently, enabling them to focus on their core business.
Having successfully achieved all three areas of need, Workout Meals has re-engaged CBS Print Group for major projects, solidifying our partnership as a key driver of their branding and packaging success. Together, we continue to push the boundaries of innovation in the fitness meal market, helping Workout Meals thrive in a competitive landscape.
